AD_MAGAZINE_347

38 August 2018 | AutoData SUPPLIERS » AUTOMOTIVE PAINTS T he landscape on the streets has little changed over the last years, with the predominance of white, black, silver and gray regarding the colors of the cars. Some red, blue and a few rare yellow ones. But the automotive paint industry does not stop innovating and seeking adequacy. In the face of the recent crisis, particularly in the OEM, the sector suffe- red more this year, in the growth pace, suppliers are more optimistic. By Lucia Camargo Nunes Paint manufacturers hope to grow with the automakers and launch new processes and products technologies Basf, which does not supply (directly) only Mitsubishi and Toyota in Brazil, has done the maths again after a general ma- rket decline in South American countries at the range of 40% since 2013, highlights Marcos Fernandes, its South America au- tomotive paints director: “Despite the impact of the dollar’s in- crease we tried to absorb it in our cost structures and we constantly evaluate the spreadsheets with our clients. But we PAINTING: INNOVATIONS TO EXPAND BUSINESS.