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81 AutoData | October 2018 Iveco has had its presence in Argentina since 1969 and maintains its production at the Córdoba plant with capacity for 15 thousand units/year. The same models of the Brazilian unit in Sete Lagoas are produced there, except the Daily van. It was the way that the company chose to depend less on the regional markets oscillations. The scenario of decreasing sales in Argentina can not be reversed exclusively by exports to other countries, says Barion: “Our market share in Argentina is 25%, with all segments added together. How to maintain growth, for example, with the dollar above R$ 4?” This concern about the exchange rate is due to the imports of components used to supply production in Brazil and Argentina. A high dollar also compromises the export of the Daily models to Argentina: “The exchange, as it is today, sends a warning signal because there are imported components that become more expensive. A dollar rate above R$ 4 is alarming”. With regard to the Brazilian domestic market, there is optimism: Iveco Closing 2019 Production company Increase of 10% Market company Increase of 10% GDP 2,5% Export company Increase of 5% The market was strong because there was repressed post-crisis demand. There will be stability in this movement in 2019. Ricardo Barion estimates a 5% to 10% increase in its sales next year compared to this year’s performance. The total market in 2019, it estimates, is expected to reach 80 thousand trucks above the 3.5 tons range. “The market was strong because there was repressed post-crisis demand. There will be stability in this movement in 2019”.