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14 11.5 to 11.10.2018 Salão do Automóvel S ão Paulo - BMW took advantage of the first day of the Salão do Automóvel on Tuesday, 6, to announce an investment of R$ 125 million in its factory in Araquari, SC. The value will be applied to produce the new generations of the SUV X4 next month and the Series 3 from the second half of 2019. The current versions have already been produced there, along with the X1 and X3 model as well. According to Helder Boavida, president and CEO of BMW Group Brazil, the total investment of the plant in Santa Catarina since its inauguration reached R$ 1 billion in 2014 without counting this new contribution. Also in the factory, the company celebrates production milestone of 50 thousand units this year. Boavida affirmed that the investment is already decided independently of Rota 2030’s approval. However, he complained about the delay in the process to define a new Brazilian automotive regime. “The Inovar- BMW to invest R$ 125 million in Araquari Marcos Rozen | rozen@autodata.com.br Disclosure.