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6 » LENSES April 2018 | AutoData Archive SLOW MOTION Charlinho Marzanasco, sometimes, reminds me of a version of Dr. Jekyll and Mr. Hide in the universe of journalists dedicated to the automotive sector in Brazil: amazing creativity, insane mind, plugged in all the time. He left militant journalism aside for many years, even before joining Audi’s very first phase in Brazil - and now, 24 and a half years later, on March 1, he announced his departure from the brand he helped build here and that, In a certain way, he set himself up in that solitary battle outside the office of the press office. I witnessed this process - I witnessed the evolution of Charleta’s career since I joined Quatro Rodas in 1980. LET IT BE POSSIBLE In the edition 341 of this AutoData, here too, in the Lenses space, I wrote without shame about Abac piloting a black box in the form of confusing data. Cláudio Licciardi’s press officer was graciously willing to guide me through some of the ways of this consortium management company, and he also discovered that I had never mentioned his work in a dubious way. The truth is that 1. there is a delay of three months in the release of data from the Central Bank, 2. Abac can not make it possible to have up-to-date data according to the dynamics of its associates, 3. Bacen, Abac and Bolsa Cetip use different filters to present their numbers and indexes, 4. there are numbers considered impossible to obtain. Confusion is therefore institutional. LET IT BE POSSIBLE 2 What interests me, with the Caixa Preta notes, is that, from the world of the consortia, data as reliable as those of Anfavea and those referring to Renavam, released by Fenabrave, so that economic information becomes the best possible. And that the consortium sector becomes, after all, its importance and the volumes of money it handles, generating a true indicator of economic information. I hope that this is possible at the cost of some good will. SLOW MOTION 2 When I came to the magazine his best fame was that he had burned the carpet in his living room while preparing fondue for his girls. But he soon won an Abril Prize service report that tested the effectiveness of tire pressure gauges. With Robertinho Ferreira he managed to put me in a single seat of the old South American Formula 2 to prove that a street driver, like me, could tame that beast. The coverage of the TransChaco Rally in Paraguay for him was less important than entering the Morumbi lawn wearing his team’s jersey in the final championship game. Even for 1 short minute. SLOW MOTION 3 Charleta was the youngest on a team of Quatro Rodas that almost had only illustrious figures - and was the most rigid of all, of course. When he started getting big he accepted the challenge of becoming Audi’s press advisor, thanks to his strong connection with the best of all, Ayrton Senna. He even had fun when Ayrton called him the Foot of Breque (a Brazilian slang for slow motion) in front of witnesses. And abused this mercy and his own creativity - healthy insanity? -, he coordinated memorable events, hung cars on cranes, used unpublished highways for test drives. Even in the, rare, case of fiasco, it even seemed that everything was fine. Long live the Charleta on the paths he chooses!
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