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38 July 2018 | AutoData STRATEGY » FCA contributewith profitability and interesting margins. We will also have costs reduced by € 10 billion, of which 60% of this value is from savings in purchases and 40% from process improvements. All this will allow the consolidation of FCA as a large and important global group”. JEEP AS A SYNONYM FOR SUV Not by chance FCA, paying attention to customers’ preference in the world for the SUVs, will use public recognition of the Jeep brand to boost sales in this market segment. Michael Manley, president of Jeep, attests that “customers’ dynamics have changed our vehicle priorities. The customer seeks authenticity”. The bet is that global demand for SUVs must surpass from 32 million units this year to 37million in 2022. In this period nine Jeep launches are planned and FCA intends to participate in three new segments with the development of a compact SUV, smaller than Renegade, another one with a third row of seats, for up to seven occupants - that will be produced in the factory of Goiana, PE - and a pickup truck. Predictions of launch dates for these vehicles were not presented. Besides the newbrand-newproducts, hybrid plug-in and totally electric vehicles will be sold. Only from Jeep, there will be fourteen models with these motorization technologies, ten hybrids and four elec- trics. In Europe, FCAwill eliminate the diesel engine of the portfolio, not only in Jeep but also in other brands. Only commercial “The plan is robust and demonstrates that we are not thinking of selling the company.” John Elkann, council president of FCA A/B B C D E F 2018 2022 80% MARKET COVERAGE 100% MARKET COVERAGE GLOBAL S E G M E N T S ELECTRIFICATION AUTONOMY CONNECTIVITY Grand Cherokee 2-Row Return of Storied Nameplates Wagoneer/Grand Wagoneer All-New Wrangler Jeep Truck Most-Awarded SUV Grand Cherokee New Cherokee Refreshed Compass New Renegade E-Segment 3-Row 2 LAUNCHES PER YEAR • 10 PHEVs by 2022 • 4 BEVs by 2022 ELECTRIFICATION OPTIONS AVAILABLE ACROSS EACH NAMEPLATE BY 2021 L3 AUTONOMY BY 2021 ENTER 3 NEW SEGMENTS Renegade Compass PHEV BEV Connected Autonomy Grand Commander PRODUCT PLAN Refreshed Cherokee Wrangler Grand Commander 18 Low D 3-Row Jeep’s schedule of world launches