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66 October 2018 | AutoData By André Barros Happy R$ 1 billion Toyota announces heavy investment for Indaiatuba factory, but not even for that the company will make concessions to maintain its market share in 2019 I t is Toyota’s tradition to maintain a modest but continuous growth in the Brazilian market. Historically, there are no big ups and downs. And in this pace, slowly and steady, that the company will continue next year according to Miguel Fonseca, its executive vice president. Limited by the production capacities of its two factories, Indaiatuba and Sorocaba, both in SP, the company does not intend to recover this year’s lost market share in 2019, which grows below the market average. Not even with the addition of the third shift in Sorocaba: “The production increase will basically be directed to supply Yaris’s exports to Argentina and other markets”. In 2018, Toyota will produce 209 thousand vehicles in both of its factories, or 12 thousand more than last year. Regarding 2019, 225 thousand units will leave the assembly lines according to Fonseca’s schedule. And not even with the recent announcement of the R$ 1 billion investment to modernize Indaiatuba, since the company talks about improving flexibility and competitiveness but not necessarily of larger volumes. In 2018, Toyota will produce 209 thousand vehicles in its two factories, 12 thousand more than in 2017. In 2019, 225 thousand units left the assembly lines, according to Fonseca. In the domestic market the idea is to keep the sale volume of 2018, sacrificing, again, the market share. The explanation MANUFACTURERS/LIGHT VEHICLES » TOYOTA Divulgação/Toyota