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38 June 2018 | AutoData ESSAYS 2025 » DISTRIBUTION missions abroad were carried out, des- tinations Israel and China, these without specific focus in the automotive univer- se on purpose and composing a group formed also by professionals from other areas, such as financial, startups, law firm and even architecture. “We try to glimpse in these trips the most macro atmosphere, learning and sharing experiences to provide with more information to us, references and ideas to try to trace the future of the business. In China, for example, wewere impressed by noticing that they skipped one stage, from the use of cash straight to payment by cell phone, ignoring the credit card. Even a hot- -dog salesperson has a QR Code printed on the cart to process the payment.” A relevant point is that executives of represented automakers are also partici- pating in the missions. This is already an advance, considering that up until recently many factory-dealers relationships have been in disagreement: “Brands were going to one side and dealers to the other side. We are trying to get them closer to define a path for the same direction. “ It is good to remember that there are clear signs that some manufacturers have apparently got tired of waiting for some movement of their respective dealers on the way to modernity and have begun to take some steps of selling by themselves in Brazil, such as Fiat and Renault in their new e- commerce systems, even without eliminating completely the dealer. Another interesting point: although the initiative comes fromAssobrav the dealers of other brands also end up receiving direct impact because most part of dealers is Tesla houses are the most modern reference available today: they seem more like Apple stores than a 0KM car dealership - and they belong to Tesla itself. Disclousure/Tesla

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