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48 February 2019 | AutoData ANNIVERSARY » FIAT CHRYSLER 2 019marks the 10th anniversary of the union between the Italian Fiat with the American Chrysler, a marriage born under the sign of doubt due to the absolutely particular conditions in which it occurred. Adecade later, however, it proved to be extremely solid and bene- ficial to both manufacturers, nowgathered on the same boat and FCA’s name, Fiat Chrysler Automobiles. By Sergio Quintanilha ONE CENTURY IN TEN YEARS Born from a historical crisis and under the sign of doubt, FCA became a consolidated manufacturer in Brazil and worldwide in ten years Disclosure/NYSE The story itself began on September 15, 2008, when the collapse of the American bank Lehman Brothers generated a really violent international economic crisis, being described by the Argentine writer Néstor García Canclini in Society without Repor- ting - Anthropology and Aesthetics of the Imminence, 2012, as “the dramatic peak of neoliberal disorder in several continents, with millions of people losing their jobs,

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